Crystal Maggelet is the CEO and Chairwoman of FJ Management, a Utah-based, family-owned private holding company. Crystal took over as CEO in 2009, and today FJ Management is a diversified company with several different businesses. Crystal also serves as the CEO of Maverik – Adventure’s First Stop a best-in-class convenience store brand that fuels adventures from the Midwest to the West Coast. 

In 2007, Crystal felt Flying J was doing very well and should start giving back to the community. The Call Foundation, a private foundation focusing primarily on scholarships and education in Utah was established. Over the next 15 years, the Foundation has invested more than 20 million dollars in the communities where FJ Management employees live and work.

In 2022, when the Flying J remaining assets were to be liquidated, it was decided that additional funds should be allocated to philanthropy. The Call to Action Foundation, a large private operating foundation, was the result of wanting to do more for years to come.

With the growing success of F J Management and its subsidiaries, Crystal and her family have remained dedicated to giving back to the community. Between 2007-2024, the family and enterprise invested more than 100 million dollars into marginalized communities.

In addition to establishing her family foundations, Crystal is an active member of the Utah community and supports many different charitable organizations. She is a director on the Savage Services Board and serves on the Liv Communities Board, the Organizing Committee for the Utah 2034 Olympic and Paralympic Games, and the Zions Bank Advisory Board.

Crystal holds a bachelor’s degree in Business Administration from Pepperdine University.  She completed her college education with a Master of Business Administration from Harvard Business School and has an Honorary Doctorate Degree in Business from Utah State University and Weber State University. In 2018, she was named the national Ernst and Young Entrepreneur of the Year for Family Business.

She is actively involved in managing the family’s charitable giving through the Call to Action Philanthropies, with a focus on affordable housing, early childhood education, food security, and scholarships.

In her free time, Crystal enjoys traveling, skiing, running, and spending time with her family.

We strengthen children and families through investments in early childhood, affordable housing, scholarships and food security.